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Analytics and Reporting

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Written by Dazza

Understanding your business

The Analytics page gives you deep insights into your store's performance with charts, trends, and breakdowns.

Time periods

View your data across different time periods:

  • Last 7 days

  • Last 30 days

  • Last 90 days

  • Last 12 months

  • Custom date range

Key metrics

  • Total Revenue — total earnings from completed orders in the selected period.

  • Total Orders — number of orders placed.

  • Average Order Value — the average amount per order.

  • Repeat Customer Rate — the percentage of customers who have ordered more than once.

Charts

  • Revenue chart — daily revenue over the period, shown as a bar chart.

  • Order trend — daily order counts over the period.

Popular products

A ranked table of your best-selling products by number of orders and revenue. The top product is highlighted. Use this to understand what your customers love and stock accordingly.

Peak hours

A visual breakdown of which hours of the day get the most orders. Your busiest hour is highlighted. Use this to plan staffing and preparation schedules.

End of day report

From the merchant app, you can print an end-of-day report summarising the day's orders, revenue, and busiest hours directly to your receipt printer.

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